I analyzed 94 dental practices in the San Fernando Valley after my Invisalign treatment failed me. They were just the loudest online, not the best. I would have paid $1,000 more for a practice that showed they understood my anxiety instead of treating me like transaction #847. Your patients aren't price shopping - they're trust shopping.

Behind-the-scenes of a brand-story shoot — see how one video drove $20K in new business.